BlackBerry has added a new component called BBM Channels in the newest version of BlackBerry Messenger they released recently. BBM Channels is an all new section from where users can connect with various brands, businesses or even celebrities. Think of it more like a Facebook/Twitter page within the BBM ecosystem. Android and iOS versions of BBM too would get the feature soon. WeChat has already implemented something like this in China and partially in India. It’s not clear how well this is working for them to monetize the platform. Link


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